Staying on top of the constantly changing world of SEO can feel like a full-time job. Luckily, you don’t have to do it alone. Podcasts are a fantastic way to get quick, digestible information from experts while you’re on the go. Whether you’re commuting, hitting the gym, or just need a break from staring at spreadsheets, these best SEO podcasts offer insights that can really help your marketing efforts. We’ve rounded up some of the top shows that cover everything from the latest Google updates to broader marketing strategies.
Key Takeaways
SEO podcasts offer a convenient way to stay updated on the latest trends and strategies in digital marketing.
Listening to these shows can provide expert advice and new ideas to improve online presence.
Podcasts are great for learning during commutes, breaks, or workouts, making upskilling easier.
Look for podcasts hosted by experienced marketers that offer actionable advice and real-world examples.
These audio resources can cover a wide range of topics, from technical SEO to personal development for marketers.
1. Crawling Mondays
Crawling Mondays is a weekly podcast hosted by Aleyda Solis that focuses on providing quick updates from the SEO world. If you’re looking for a way to stay informed without committing to lengthy discussions, this is a solid choice. Solis typically covers the most significant SEO news and trends from the past week, often including her own brief commentary to help listeners grasp the implications. The podcast’s strength lies in its conciseness, making it easy to digest key information rapidly.
This show is particularly useful for marketers who find their attention waning during longer episodes. It covers a range of topics, including the latest in AI search and general marketing analytics. For those who appreciate a more detailed breakdown of the subjects touched upon in Crawling Mondays, Solis also publishes a newsletter called SEOFOMO, which often includes additional insights not covered in the podcast itself. It’s a good way to get a handle on what’s happening in the industry without a huge time investment. You can find episodes on platforms like YouTube and Spotify, making it accessible for most listeners. It’s a great resource for staying current with SEO developments, and you can get a good overview of the industry by listening to this podcast.
Listen Now
2. EDGE of the Web
EDGE of the Web offers a solid mix of SEO news and deeper dives into specific topics. The show alternates its format, which keeps things interesting. One week, you might get a thorough analysis of a particular SEO trend, like how to use heatmaps to guide your strategy. The next week, host Erin Sparks provides a recap of the latest happenings in SEO and AI.
This podcast is a great way to stay informed about the fast-changing world of search. Episodes typically run about an hour long, making them a good choice for listening during a commute or a lunch break. It’s a good way to get up to speed on important developments without feeling overwhelmed. If you’re looking to understand how AI is impacting search, this is a good place to start. You can find episodes covering topics like AI’s influence on SEO and data privacy.
EDGE of the Web is a good option for marketers who want a balanced approach to staying current with SEO news and understanding specific tactics. It’s not just about the latest headlines; it’s about understanding the implications of those changes for your work.
Listen Now
3. SERP’s Up
For those deep in the SEO trenches, SERP’s Up is a podcast that really speaks the language. Hosted by Mordy Oberstein and Crystal Carter, both seasoned SEO professionals, this show dives into topics that matter to people working in the field every day. They don’t shy away from the technical details, but they also cover the broader aspects of an SEO career, like salary and professional development. It’s a good mix that keeps things interesting.
What sets SERP’s Up apart is its focus on practical, actionable advice. They often bring on other industry heavy-hitters as guests, leading to some really insightful conversations. You’ll hear discussions on everything from specific technical SEO challenges to how to navigate the evolving landscape of search marketing. It’s a show that feels like a conversation with peers, offering genuine insights rather than just surface-level tips.
If you’re looking to stay current with SEO trends and get advice from people who are actively shaping the industry, this is a solid choice. They cover a wide range of subjects, making it a well-rounded listen for anyone serious about their SEO career. You can find episodes on platforms like Spotify and Apple Podcasts, making it easy to tune in.
The podcast often features discussions that go beyond just the technical aspects of SEO, touching on career growth and the business side of search marketing.
It’s a great resource for understanding the nuances of the search engine results pages, or SERPs. If you’re looking to improve your understanding of how search engines work and how to optimize for them, this podcast is definitely worth adding to your rotation.
Listen Now
4. Search Off The Record
For those looking to understand the inner workings of Google Search directly from the source, “Search Off The Record” is an excellent choice. This podcast features insights directly from Google employees, offering a unique perspective on how search algorithms and features are developed and implemented. While new episodes might not be as frequent as some other shows, the content is consistently informative and directly relevant to anyone involved in SEO or digital marketing.
The podcast provides a behind-the-scenes look at Google’s decision-making processes. It’s particularly beneficial for understanding how user experience (UX) and content marketing strategies align with Google’s search objectives. You can learn about specific tasks within Google’s tools and gain clarity on the ‘why’ behind certain search result presentations. This direct line to Google’s perspective can help marketers adapt their strategies more effectively. If you’re interested in the technical aspects of search, this show is a great resource for staying updated on Google’s evolving landscape. You can find episodes on platforms like YouTube and Spotify, making it accessible for most listeners. For a deeper dive into Google’s approach, consider exploring their official SEO resources, which often complement the podcast’s discussions. This podcast is a good place to start if you’re relatively new to the field and want to grasp the fundamentals from Google itself.
Listen Now
5. Search Engine Roundtable
For those who want to stay on top of the very latest in search engine marketing, Barry Schwartz’s Search Engine Roundtable podcast is a daily must-listen. Schwartz, who is also a contributing editor for Search Engine Land, delivers quick, digestible episodes that usually run between 10 to 15 minutes. While the focus is often on SEM, the content is highly relevant for SEO professionals as well.
What sets this podcast apart is its commitment to daily updates. This means you get immediate insights into breaking news, algorithm changes, and industry trends as they happen. The topics covered are broad, including:
Search engine news and updates
Pay-per-click (PPC) advertising strategies
The impact of AI on search
Discussions on industry events
Schwartz also makes it easy to see what each episode is about by updating the podcast’s graphic to reflect the specific date and topic. This visual cue helps listeners quickly decide if an episode aligns with their immediate interests.
If you’re looking for a reliable source for daily search marketing news, Search Engine Roundtable provides a consistent stream of information that keeps you informed without overwhelming you.
Listen Now
6. The MarTech Podcast
For marketers looking to stay current without getting bogged down, The MarTech Podcast is a solid choice. Benjamin Shapiro, who has almost two decades of experience in marketing and business development, hosts this show. He brings on various industry professionals, founders, and executives to discuss their insights.
The podcast covers a range of topics relevant to today’s marketing landscape. You can expect discussions on things like mobile marketing, retail media networks, and the role of AI in advertising. Episodes are generally short, usually between 15 to 30 minutes, making it easy to fit into a busy schedule. This makes it a great way to get quick, actionable advice.
If you’re interested in how technology is shaping marketing strategies, this podcast offers a good look at current trends. It’s a good resource for understanding the latest in the MarTech space.
Listen Now
7. Search With Candour
Search With Candour is a UK-based podcast hosted by Jack Chambers-Ward, focusing on the opinions and observations of seasoned search marketers. This show is particularly beneficial for those looking to deepen their understanding of SEO and content marketing, featuring interviews with prominent figures in the industry. The podcast emphasizes the significance of storytelling in marketing strategies.
The episodes often explore intermediate to advanced SEO topics, making it a strong choice for professionals aiming to refine their skills. You can expect discussions on a variety of subjects, including GEO, content optimization, and the impact of AI on search. The hosts frequently bring in guest experts from the marketing field, and some episodes are structured as Q&A sessions or panel discussions, providing diverse perspectives.
Listeners can tune into new episodes weekly, typically released on Mondays. The podcast is accessible across major platforms like YouTube, Spotify, and Apple Podcasts. If you’re interested in how to craft a compelling podcast description, understanding your audience and unique selling points is key for discoverability clearly defining your target audience.
Key discussion points often include:
Geographic SEO (GEO) strategies
Advanced content optimization techniques
The role of AI agents in search
Insights from SEO agencies
The importance of narrative in marketing campaigns
The show provides a platform for experienced marketers to share their knowledge, offering practical advice and insights that can be directly applied to current marketing challenges. It’s a good resource for staying current with industry trends and best practices.
Listen Now
8. The SEO Mindset Podcast
The SEO Mindset Podcast, hosted by Tazmin Suleman and Sarah McDowell, takes a different approach to SEO discussions. Instead of focusing solely on technical tactics, this weekly show delves into the personal and professional development aspects that impact marketers. It’s about building confidence and improving your overall well-being to excel in the digital marketing field.
While the title mentions SEO, the insights shared are broadly applicable to anyone in digital marketing or related fields. The hosts and their guests explore topics such as communication, mindfulness, and personal branding. These elements are often overlooked but are incredibly important for career growth and productivity.
Here’s what you can expect:
Discussions on improving productivity and focus.
Strategies for managing stress and maintaining well-being.
Tips for developing a stronger personal brand.
Insights into effective communication within teams and with clients.
If you’re looking to not just improve your technical SEO skills but also your mindset and approach to work, this podcast is a great resource. It provides a refreshing perspective on how personal growth can directly influence professional success in the competitive world of online marketing. You can find episodes on platforms like YouTube, Spotify, and Apple Podcasts, making it easy to integrate into your routine. Consider checking out The SEO Mindset for a more holistic view of marketing success.
Listen Now
9. Marketing School
For marketers looking for quick, actionable advice, “Marketing School” hosted by Neil Patel and Eric Siu is a solid choice. This podcast delivers daily lessons, typically under ten minutes, covering a broad spectrum of digital marketing topics. You can expect insights on SEO, paid advertising, content creation, sales funnels, and general growth strategies. The hosts focus on providing direct takeaways, making it easy to absorb information even with a busy schedule. It’s a good way to keep up with the fast-paced world of digital marketing without dedicating large blocks of time. The podcast’s brevity is its main strength, allowing for consistent learning.
What makes “Marketing School” stand out is its focus on practical application. The discussions often revolve around real-world scenarios and provide concrete steps that listeners can implement in their own campaigns. They frequently touch upon emerging trends, such as the impact of AI on marketing strategies, and offer advice on how to adapt. For instance, they might discuss new SEO techniques or effective YouTube lead generation tactics. This podcast is a great resource for staying current with the latest marketing tactics.
Here’s a look at some of the topics covered:
The role of AI in marketing
Lead generation through YouTube
New SEO and AI strategies
Essential marketing tools
The relevance of physical events
The consistent daily release schedule means there’s always something new to learn, and the short format makes it easy to fit into any routine. It’s like getting a daily marketing tip directly from industry leaders.
If you’re aiming to refine your marketing approach or simply want to stay informed about industry shifts, this podcast offers accessible information. You can find episodes on platforms like Spotify and Apple Podcasts, making it easy to integrate into your daily routine. For those interested in how marketing is evolving, understanding shifts like GEO, AEO, and LLMO is important, and this podcast touches on such changing client demands.
Listen Now
10. Ahrefs Podcast
For those looking to really understand the mechanics of search engine optimization, the Ahrefs Podcast is a solid choice. Hosted by Tim Soulo, this podcast typically features episodes that run up to 90 minutes, offering a deep dive into various SEO topics. It’s a great place to get detailed insights into how search engines work and how to improve your site’s performance.
The podcast covers a range of subjects relevant to SEO professionals and marketers. You can expect discussions on:
Keyword research strategies
Link building techniques
Content optimization
Technical SEO best practices
Understanding search engine algorithms
The discussions often go beyond surface-level advice, providing actionable steps that listeners can implement. It’s a good way to stay updated on the evolving landscape of SEO.
If you’re interested in how AI is changing search, you might want to look into strategies for diversifying your traffic sources. The Ahrefs Podcast often touches on how these changes impact SEO efforts, making it a relevant listen for anyone trying to adapt to new search technologies.
Dive into the latest discussions with the “Ahrefs Podcast“! We cover all the hot topics you need to know. Want to learn more about what we talk about? Visit our website to catch up on all the episodes and discover more.
Listen Now
Keep Learning, Keep Growing
Staying current in the fast-moving world of digital marketing, especially SEO, is a constant challenge. These podcasts offer a straightforward way to get reliable information and new ideas. They bring insights from experts right to you, whether you’re commuting, working out, or just taking a break. By tuning into these shows, you can pick up tips and strategies that help your online efforts. Think of them as a regular check-in to make sure your marketing is on track and effective. So, find a few that fit your interests and make them part of your routine. It’s a simple step that can make a real difference in how well your business performs online.
Frequently Asked Questions
What exactly is an SEO podcast?
An SEO podcast is like a radio show for your ears, but you can download it from the internet. It’s all about Search Engine Optimization, which is how websites get found on Google. These shows talk about the latest tricks and tips to make websites show up higher in search results.
Why should I listen to SEO podcasts?
Listening to these podcasts is a super easy way to learn about SEO. They give you fresh ideas and advice to help your website do better online. Plus, you can listen while you’re doing other things, like commuting or exercising!
Are these podcasts good for beginners?
Yes, many of these podcasts are perfect for people just starting out with SEO. They explain things in a way that’s easy to understand and cover the basics, along with newer trends. It’s like having a friendly guide to the world of online search.
How do I pick the best SEO podcast for me?
To find the best one, think about what you want to learn. Do you like quick updates or longer, in-depth talks? Check out reviews and see what topics the podcast covers. Sometimes, just listening to an episode or two can tell you if it’s a good fit.
What kind of topics do these podcasts usually cover?
They cover a lot! You’ll hear about new Google updates, how to make your website content better, using AI in marketing, and even how to grow your career in SEO. Some also talk about personal stuff, like staying motivated and managing your time.
How often do new episodes come out?
It really depends on the podcast. Some release new episodes every week, while others might put out new content every month or even daily. It’s good to check the podcast’s schedule to see how often they update their shows.
